Picture

​



​
​*

​PHASE 1: MEET OUR MEATS
When Pizzeria Locale introduced a new

menu item (BACON!) on new pizzas (BACON ON PIZZAS!), ​
I named one of the pizzas (THE FOUR MEAT PIZZA),
then​ channeled Ron Swanson to deliver the good news.
​

*

​

​
​
​
Picture
Picture
Picture



​





​​





​





​

​










*

 PHASE 2: BRUNCH
​
First comes bacon,
then comes BRUNCH,
then comes brunching
​with a lot of bacon. 

​*








​
​
​


Picture
                                                                                                                                                      In-restaurant signage





​




​
Picture
Picture





​
Picture





​

​





​







​


ROLE: Copywriter
EDITOR: William Espey
DESIGNERS: Dakyung Lee,
​Christine Brown & Sirah Yoo












Picture