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Working on Arby's meant immersing myself in the
meats and everything that had to do with the meats.
It meant thinking up how a meat aficionado would 
look at some sauce packets and, choking back tears, 
​
say: Damn. That's beautiful.
 






IG,
TWITTER 
& VINE

The OG sauce art for Arby's.
​Been replicated since.
​

Behold, Mt. Saucemore! #PresidentsDay

A video posted by Arby's (@arbys) on Feb 16, 2015 at 12:05pm PST

Painted
by the very talented
​Katelyn Jensen




Mount Saucemore got some props.

Here's a brand getting creative on social! This replica of Mount Saucemore is awesome @Arbys https://t.co/XvH7rqmhI6

— Shorty Awards (@shortyawards) March 5, 2015




DEAD VINE
My personal, unpublished favorite has to do 
with a phenomenon that started when people 
would walk into Arby's and, upon seeing this:
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...would point at the picture and ask for the
"Meat Mountain." This Meat Mountain didn't exist,
of course, so some resourceful  Arby's employees slapped
​all the meats together and charged $10 for it.

Smooth.
​
LINE: Climb every #MeatMountain.


Sadly, something something copyright,
and Julie "The Meats" Andrews 
will never see the light of day.






BEFORE & AFTER
Here are some posts that did see the light of day.
Other than what ultimately became Mount Saucemore, 
these posts had existing lines that Katelyn and I used to
come up with visuals—usually while very, very hungry.



WITH:
Katelyn Jensen 
Chris Lacoursiere 
Adam Dargan
& the good 
people of Fallon











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